Each year, the British Fashion Council presents its recipients for the NEWGEN award. This year, Liam Hodges has been nominated. I just want to say that this label well deserves the nomination. I have been following his collections for quite sometime. As he says, he designs for “people who live for the week”. Not for the men who drive a “Volvo”. While I am not exactly sure what he means, I have an idea of what he is trying to say (not for the stuck-up only).